Why Gay Marriage Was Defeated in California

This is a great story forwarded from my friend Steve Malsky. It's pretty smart, comprehensive and kind of sad, obviously. Here are some salient graphs:

The California vote was close but not razor-thin: as of 10 a.m. P.T., with 96.4% of precincts reporting, gays had lost 52.2% to 47.8%. Obama did not suffer the much-discussed "Bradley effect" this year, but it appears that gay people were afflicted by some version of it. As of late October, a Field Poll found that the pro-gay side was winning 49% to 44%, with 7% undecided. But gays could not quite make it to 49% on Election Day, meaning a few people may have been unwilling to tell pollsters that they intended to vote against equal marriage rights....

"That news came around the same time the pro-amendment forces were running a devastating ad showing a self-satisfied San Francisco mayor Gavin Newsom shouting wild-eyed at a rally that same-sex marriage was inevitable "whether you like it or not." The announcer then said darkly, "It's no longer about tolerance. Acceptance of gay marriage is now mandatory." Many fence sitters were turned off by Newsom's arrogance; blogger Andrew Sullivan attributed mid-October polls against the gay side to the "Newsom effect...."

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